Economics & Sociology

ISSN: 2071-789X eISSN: 2306-3459 DOI: 10.14254/2071-789X
Index PUBMS: f5512f57-a601-11e7-8f0e-080027f4daa0
Article information
Title: Import Substitution as a Means of Image Forming: Prospects Forecast of Industrial Enterprises in Ukraine
Issue: Vol. 7, No 2, 2014
Published date: 20-05-2014 (print) / 20-05-2014 (online)
Journal: Economics & Sociology
ISSN: 2071-789X, eISSN: 2306-3459
Authors: Tatyana Kysil
Anna Kolodka
Anna Rosokhata
Keywords: industrial enterprise, tendency, trendwatching, import substitution strategy, enterprise image
DOI: 10.14254/2071-789X.2014/7-2/10
Index PUBMS: 1f9d6af6-aa13-11e7-8eae-080027f4daa0
Language: English
Pages: 123-135 (13)
JEL classification: M31, M21, M11, L53

The article presents the results of a study of current trends operation of industrial enterprises in Ukraine. There are high degree of dependence on foreign trade situation, the low level of production equipment and the demand for domestic products. It proves the relevance of the strategy of import substitution. The authors present this strategy as an opportunity to enhance the image of Ukrainian industrial machine-building enterprises in international markets over the coming decade.