Economics & Sociology

ISSN: 2071-789X eISSN: 2306-3459 DOI: 10.14254/2071-789X
Index PUBMS: f5512f57-a601-11e7-8f0e-080027f4daa0
Article information
Title: The Linkage Between Corporate Social Performance and the Corporate Financial Performance in the Information and Communication Technology Multinational Companies of Romania
Issue: Vol. 5, No 2a, 2012
Published date: 20-07-2012 (print) / 20-07-2012 (online)
Journal: Economics & Sociology
ISSN: 2071-789X, eISSN: 2306-3459
Authors: Dumitru Miron
Ana-Maria Petrache
Keywords: corporate social performance, corporate financial performance, ICT industry, multinational companies, Romanian business environment
DOI: 10.14254/2071-789X.2012/5-2a/7
Index PUBMS: 207085d8-aa13-11e7-8eae-080027f4daa0
Language: English
Pages: 86-99 (14)

Managers are consistently faced with the decision of how to allocate scarce corporate resources in a demanding and highly competitive environment. Moreover, the economic crisis brings the strategic corporate concerns to a new level, where the profitability – social responsibility duality becomes even more controversial. Using regression analysis as in the methodology tested by Waddock and Graves (1997), this paper reports the results of a rigorous study of the empirical linkages between financial and social performance during 2005-2010 in the Information and Communication Technology (ICT) multinational companies of Romania. Aside from biased conclusions drawn by this research, top industries as ICT offer many fruitful opportunities towards sustainable development, especially on a frontier market as Romania.