Economics & Sociology

ISSN: 2071-789X eISSN: 2306-3459 DOI: 10.14254/2071-789X
Index PUBMS: f5512f57-a601-11e7-8f0e-080027f4daa0
Article information
Title: IDENTIFYING THE GAP IN VALUE CREATION AT UNIVERSITIES: THE CONSUMER’S PERSPECTIVE
Issue: Vol. 5, No 1, 2012
Published date: 20-05-2012 (print) / 20-05-2012 (online)
Journal: Economics & Sociology
ISSN: 2071-789X, eISSN: 2306-3459
Authors: Simona Bakutyte
Dainora Grundey
Keywords: value creation, consumer value, education, university studies, Lithuania
DOI: 10.14254/2071-789X.2012/5-1/7
Index PUBMS: 20a157f2-aa13-11e7-8eae-080027f4daa0
Language: English
Pages: 96-110 (15)
JEL classification: D46, I21
Website: https://www.economics-sociology.eu/?179,en_identifying-the-gap-in-value-creation-at-universities-the-consumer%E2%80%99s-perspective
Abstract

Value creation becomes more and more important because of increasing competition among companies, increasing power and requirements of the consumers in the market. The paper discusses theoretical and practical issues of value creation process and its impact on university studies. The main research focus these days either lay on value creation in business companies or quality problem at university studies. Our paper discloses the perspective of the consumers/user in three selected dimensions: a) students’ dimension; b) teaching staff dimension and c) university administration’s dimension. The findings of the research present criteria, which either a) increases the value of university studies or b) decreases the value of university studies.