Economics & Sociology

ISSN: 2071-789X eISSN: 2306-3459 DOI: 10.14254/2071-789X
Index PUBMS: f5512f57-a601-11e7-8f0e-080027f4daa0
Article information
Title: Pent-up demand effect at the tourist market
Issue: Vol. 13, No 2, 2020
Published date: 06-2020 (print) / 06-2020 (online)
Journal: Economics & Sociology
ISSN: 2071-789X, eISSN: 2306-3459
Authors: Iuliia Kostynets
National Academy of Management, Kyiv, Ukraine

Valeriia Kostynets
Kyiv National University of Technology and Design

Vitalii Baranov
National Aviation University Flight Academy, Kropyvnytskyy, Ukraine
Keywords: pent-up demand, tourist services, epidemiological situation, economic crisis
DOI: 10.14254/2071-789X.2020/13-2/18
Index PUBMS: f8d2bf62-bef9-11ea-9cc3-fa163e0fa1a0
Language: English
Pages: 279-288 (10)
JEL classification: R22, L83, G01, O50

The article is dedicated to modeling of the effect of the pent-up demand situation at the tourist market caused by the current epidemiological situation in the world. The authors have investigated the current trends at the global travel services market in connection with the COVID-19 outbreak. The article determines that tourism is most sensitive to the crises of epidemiological, political and economic nature. In this regard, the authors analyzed the situation with pent-up demand for tourist services based on the data from the previous periods. To simulate the effect of the pent-up demand situation at the tourist services market, the authors are looking at tourism products in Italy and France, considering the current COVID-19 outbreak in these countries. The authors analyzed the English-language and Russian-language queries "Tours to Italy" and "Journey to Paris" using the Google Trends data and determined the dynamics of search queries over the past five years. The correlation analysis has confirmed that the popularity of searches from potential consumers is closely correlated with the volume of real demand for tourist services.


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